FAQ

RUN provides financing to artists — from short-term advances to full catalog acquisitions. Backed by our investment platform, we've financed hundreds of artists globally.

We use proprietary technology to forecast the future value of a song or catalog.

RUN is flexible on term, splits, and structure — so artists can retain control while accessing capital.

RUN was founded by Diego Farias and Christoffer Mård. Our primary investor is New York–based music rights company Primary Wave.

RUN was founded in 2023.

We work with artists, songwriters, producers, estates, and other music rights holders. Whether it's one song or an entire catalog, we're happy to start a conversation.

We're partners, not just purchasers. We combine flexible funding with deep music industry expertise, move quickly, communicate clearly, and structure deals that respect both the art and the artist. Our platform enables faster valuations and transparent reporting.

Primary Wave is RUN's primary investor. The partnership gives us deep industry expertise and relationships — while RUN remains independent in how we structure deals.

We offer advances, catalog acquisitions, and custom structures. Every situation is different — we'll work with you to find the right fit.

We combine proprietary technology with deep industry knowledge — analyzing streaming data, performance trends, and more. Our valuations are data-driven, but never one-size-fits-all.

We're flexible on deal size and evaluate each opportunity on its own merits. We've worked with emerging artists and established catalogs alike. The best way to find out if we're a fit is to start a conversation.

No. We're flexible and can structure a deal around your goals.

Often, yes — but it depends on the structure. Many partnerships include retained rights and ongoing creative involvement. We'll walk through options together early in the process.

We move quickly. While every deal is different, we can typically provide an initial indication within days and close significantly faster than traditional players.

Just the basics: song titles, ownership details, and recent earnings (if available). We'll guide you step by step from there.

We always recommend professional representation for major financial decisions, but it's not required to start a conversation. We're happy to speak directly with artists or through representatives.

No. There's no cost or obligation — just a conversation.

We steward the music you've created for the full duration of our deal — actively working to maximize the value of your catalog.

Yes. Transparency is core to how we operate. You'll receive regular reporting, and we stay in close communication as your catalog performs.

No. We're long-term partners, not short-term traders. We invest because we believe in enduring value — not quick resales.

Reach out through our website or email us directly. We respond to every inquiry and will set up a call to learn more.

Nothing specific. Just come ready to share your goals — we'll guide you from there.

We're here to help. Reach out through our contact page or email us directly, and someone from our team will get back to you promptly.